Phill Agnew
Transform marketing campaigns with Phill Agnew, behavioural science expert and host of the UK's #1 marketing podcast Nudge. Phill helps businesses apply psychological principles to increase conversion rates and influence customer decision-making. A trusted voice in the behavioural marketing space, Phill has unpacked hundreds of hours of complex research and conversations with world-renowned experts to help brands apply psychology in ways that deliver real results.
Bristol, United Kingdom
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Phill has interviewed world-leading experts including Rory Sutherland, Robert Cialdini, Dan Pink, and Chris Voss, breaking down complex psychological concepts. An award-winning podcast, Nudge consistently ranks at the top of the UK marketing charts, reaching hundreds of thousands of professionals accross the globe. Phill draws on insights from over 250 episodes, alongside nearly a decade of experience in product marketing. He has used this expertise to help hundreds of brands apply psychology to sell everything, from British stilton to Silicon Valley SaaS.
What sets Phill apart is the original experiments he conducts to bring psychological principles to life. He shrunk Britain's favourite loaf of bread to illustrate shrinkflation, analysed 300 advertisements to decode persuasion techniques, and walked over 60 kilometres to prove a behavioural bias. This research-driven approach helps organisations understand exactly how human decision-making affects purchasing behaviour. His methods reveal the specific cognitive shortcuts and biases that influence customer choices, allowing businesses to design more effective marketing campaigns and product experiences.
Audiences learn how to apply influence research to increase conversion rates, understand why customers value products they invest effort in, and identify the hidden patterns behind successful content. Phill also runs live experiments during his talks, exposing attendees to their own decision-making biases in real time. These interactive demonstrations create memorable learning moments that participants can immediately apply to their work.
Book Phill to give your audience practical psychology they can use the next day, backed by science rather than speculation.
Topics, Sessions And Talks
Phill Agnew explores the hidden biases that influence customer decision-making and how businesses can leverage these insights. He delves into the psychological factors that shape consumer behaviour, revealing the subtle cues that drive choices. Attendees will learn practical strategies to identify and utilise these biases, enhancing their marketing efforts and improving customer engagement. By understanding these underlying influences, businesses can create more effective campaigns that resonate with their audience and ultimately drive sales.
Phill Agnew explores the surprising science behind why customers place greater value on what they invest effort into. He delves into the psychological principles that drive this phenomenon and offers practical strategies for businesses to leverage this understanding. Attendees will learn how to enhance customer engagement and loyalty by aligning their offerings with the value of effort, ultimately transforming their approach to marketing and customer relations.
Phill Agnew shares the strategy behind creating the UK's #1 marketing podcast, Nudge, an award-winning show exploring behavioural science and featuring interviews with renowned guests like Rory Sutherland and Tali Sharot. Attendees will learn the techniques that have earned Nudge hundreds of thousands of downloads worldwide, ready to inspire their own projects.
Phill Agnew explores the science behind the success of award-winning films, chart-topping songs, and viral content. He delves into the key factors that contribute to their popularity, revealing the strategies that can be applied to create compelling media. Attendees will gain insights into the underlying principles of successful storytelling and marketing, equipping them with the knowledge to enhance their creative projects and increase their own chances of achieving widespread recognition.
Phill Agnew presents six decades of influence research, revealing three surprising findings that challenge conventional wisdom. Attendees will gain insights into the dynamics of influence, learn how to apply these findings in their own work, and discover the single word that can reshape their approach to communication and persuasion.
Phill Agnew presents a live experiment in human psychology that reveals hidden biases and influences on decision-making. Attendees will experience firsthand how their choices can be manipulated without their awareness. This engaging session will challenge perceptions and unlock a deeper understanding of psychological principles. Participants will leave with insights into their own cognitive processes.
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